Conclusion

Looking back on this project I feel that I have developed my skills professionally. The reason that I think this is because I have worked for a client who has given us a brief to promote their product. Therefore this project has helped me develop my idea development, after effects skills and viral skills.

I also feel that I have learned very much how to create a viral. The reason that I think this is because being someone who had problems with ideas, this is because I developed so many ideas that would not work as a viral. The way in which this has provided me with learning material is because with my first ideas they were much along the line of advertising, where as after further research and idea development an idea not using the product as the main feature was created which was very much more viral than my previous ideas.

Working for a client it has given me experience in how I need to work when creating a viral. This is because working for a client I needed to think specifically how to include the aquapax without being too obvious, because being too obvious would have an advert feeling. Therefore by researching funny virals including water I come up with my idea of a practical joke including the aquapax. By doing this I broke away from the idea of keeping my viral closers to an advert. Also by working with a client they can have there input and suggest elements to include, as well as having there talk in the sequence weather they like certain parts or not. An example of this with my sequence I showed the client was that they thought the footage of my little brothers was not funny enough. Therefore I went and filmed some other people and replaced my brothers with my newly filmed footage. Another example of client input is the suggestion of adding a note to the end of the sequence saying “sorry about the shopping” to the footage of my dad.