Friday, 12 November 2010

Visual Research : Nike Footlocker



This piece of processing is aimed at people who want to interact with the window display, but it also works for people who just walk past the window. This window display works with sensor cameras, so that when people move past the sensors the leaves over the image of the shoe move so that the shoe can be seen. By looking at the video not many people interact with the display, but by watching the video it seems the higher the person in front of them the more of the background image is revealed. I think that if the amount of particles that move when people walk past was increased so more of the background image was shown people might pay more attention.


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