Compleated Sequence

This is my completed sequence with the intro and filmed footage...

After looking at my video and analyzing it I feel that my intro sequence is too long compared to the video. Therefore in the next few days I plan to develop my intro sequence and cut it down a little

Filmed Reaction

These are the reactions that I have filmed and that I am going to use in my sequence...

Mum

Dad



Brothers

I am going to edit these into a sequence to play after my intro.

Into Sequence

After researching further I found a tutorial on how to create a book and page peel effect. Therefore i developed the graphics of each page of the how to intro

I then animated the graphics so it looked like a book with turning pages, and this is the result

Page Turn

After doing some test runs of my introduction sequence i felt that the footage was too grainy therefore i come up with another idea. This idea was that i create a scrap book style sequence with a page turning effect(like the one above). After further research i found the effect cc page turn in After effects. Therefore I need to develope a "how to" intro to show how to set up the prank.

Where I Come Up With The Idea

The reason that i come up with the idea of doing an aquapax shower was because i was researching water practical jokes. I found this video where the joke was that someone was set up so that water falls on them. From this video i developed the idea of the aquapax being mounted on the wall upside down and it was set up that the water falls on someone.

The Idea That Im Going With

After thinking of ideas over the past few days I have come up with an idea that i think will work as a viral due to its humor. This idea is that I set up a practical joke where an aquapax is mounted upside don above the front door and I film people coming in and their reaction to having a shower. I have made an animatic to demonstrate how the sequence will look.




i have also filmed to show how the trigger works



this shows that the string would be attached to the door and when the door is opened it sets off the trigger, therefor people get wet and get a reaction.

War Footage Analysis

After finding footage that was copyright free and free to use for any purpose. I decided to look through the footage and looking at what i have to use i could not see a humorous way to integrate myself into the footage using green screen. Therefore i have scrapped this idea and am developing other ideas.

Holsten Pils Advert Research

After the suggestion of integrating myself into old war footage I was told to look at the old Holsten Pils adverts from the 80s with Graham Rose in it. Looking at this advert it is created in a way that Graham Rose interacts with the actors. For me to make this work i need to find the right kind of footage of the war where i can integrate myself into the footage.

Idea Feedback

Idea Feedback

Yesterday I presented my join the revolution and catch me if you can ideas to the client for his opinion .The clients the opinion about both of the ideas is that they are too much like an advert. But a way that my war idea could be developed is buy using old war footage and integrate aquapax into it some how. Therefore I am going to use the internet archive which is copyright free footage site and review the footage of how it might work.

Storyboards Animatic

After developing my 40s/50s america idea i have done an animatic of the storyboards. the process that i have illustrated is

Cloud comes in
Starts rumbling & shaking
Cracks in half
You see a bucket & it pours out water
Pours into sive
Sive creates rain
follow the rain down
Hits rockey surface & slides down
Striked by lighteing
Tran: the white of the lightening ceates a transition
Two mountains come up and a lake starts flowing
The lake turns into a spring between 2 mountains
A person uses a pipette to get some water
Clips pipette to a production belt that’s moving around a lot
Drops it in the carton drop by drop
Cartons come out in stacks on the production belt
Trans: Zoom into one carton
Zoom out to reveal the carton in a fridge
you see someone at the side on a bike generator. Creating power for the fridge
Someone picks up a carton buys it at the counter
Goes out a revolving door
Starts drinking the carton
The animation changes to film focusing on the aquapax

Idea Research : Catch Me If You Can

After researching and looking at sequences I had the idea of creating a motion graphics sequence that looks like the American 40s/50s artists style of the catch me if you can title sequence. The way that I would create content for the sequence is by animating the process it takes to create water. An example of this is rain to spring, spring to filter and filter to carton.

Viral Research : Quicksilver Dynamite Surfing

Out of all the virals I have seen this is the only one that makes me think that it is a fake. This is use to the fact that the water explosion looks very much like special effects. But once you you get over the fact that the explosion was a fake it is a cleaver way of making a viral. the reason for this is because by sufing in a river where there are no waves at all you are placing a sport in a area where it has never been done, therefore creating a unique idea and this is presented at the end of the viral with the end slogan "Original Thinking". Another cleaver element of the the viral is its filming method, this is because by filming it as an ammeter and at a fast pace it adds to the tension to the feeling of the video and the viewer wanting to know what they are going to do.

Viral Research : Diet Coke + Mentos

This viral is one that plays on peoples curiosity because many people have herd about how coke and mentos react together due to there sugar casing, and there has even been products released to test this theory. Even though this viral is a long video length it keeps the viewer hooked because someone just doing a 2l bottle of coke and some mentos is something you would watch but most likely not pass it on. But when the experiment is being tested on this scale it becomes more interesting to the viewer and keeps them watching to see how it all works. Even though this viral was not advertising a product it most likely peaked the sales of both coke and mentos due to the fact that people would like to try themselves.

Viral Research : Daft Hands - Harder, Better, Faster, Stronger

This viral uses a well known track to catch people attention to their video. The reason that it probable become a viral and got noticed is due to the fact that it was created for Daft Punks track “Harder, Better, Faster, Stronger” and the creator named it “Daft Hands - Harder, Better, Faster, Stronger” therefore by naming it this way and adding the separate tags of “Daft, Punk, Hands, Harder, Better, Faster, Stronger” , this means that it would become high on the relevance list when the person looking for Daft Punks track “Harder, Better, Faster, Stronger”. Then by having the video name and the thumbnail of someone’s hands it would interest the viewer to view the video, and then the concept of the video is interesting therefore it makes people show others and it becomes a viral.

Viral Research : BudTV - Swear Jar

This is a cleaver viral because it isn’t until you work out the hidden message you realise what the viral is advertising, but by then you are laughing by the humour of swearing. When you hear the swearing it is presented as beep’s to cover the bad language, I think that this adds to the humour and the viewing quality of the viral because the video is then letting the viewer use their imaginations to fill in the blanks when the characters are swearing. The humour is then developed further by using language that is suitable to broadcast then the character is told that it doesn’t count for the swear jar, therefore she lashes out by swearing adding further humour.

Viral Research : Stig Speed - TopGear.com viral

This is a viral that is promoting a element of the franchise that is top gear. The reason that it is successful is because its promoting the Top Gear website which is probably a part of the franchise that doesn’t get as much attention as the show. Therefore by not using the regular Clarkson, Hammond or May and using someone who has to have there name put up on screen it hooks you to keep watching to because of being curious. Then by using the stig you know its Top Gear and have the added humour of the stig not speaking, therefore he uses camera angels and camera movement to get his message across. Then the use of the editor speaking and facial movements to end the viral sends the message of what the stig is trying to say just in case the viewer doesn’t get the message.

Viral Research : Numa Numa

Numa Nama is one of the most popular virals out there and most likely one of the first, it was released in 2004 on the website Newgrounds.com. Within three months of being released it had been viewed more than two million times on the debut website alone. In the same the song "Dragostea din tei" by O-Zone on the video then was in the top three in over fifteen countries around the world.

This viral video is a video that was not marketing a product but the success of the video made it a success for the boy band that made the tune. Another reason that it was a success is because it is a video that can be edited and added to.



A further reason is that people can download the video and remix it to its original track or others





Then like all good virals there are sequels, this sequel has been done once the subject got his fame and had requests to make more.



But i think this has damaged the original because it was just a guy with a web cam, where as this is much more ammeter film maker with the use of green screen and motion graphics.

Viral Research : Coca-Cola Happiness Machine

This viral is successful because it has elements that virals have. These elements include humour with the fact that it’s surprising the students with free coke and they hug the machine. Then there is the curiosity when the machine starts handing out objects such as flowers you think what will it be next which hooks the viewer to keep watching. Another element that is cleaver is the filming technique by using a surveillance and ammeter camera style. This is a cleaver way of marketing a drink because being a student myself going up to a vending machine and getting a drink I look at the selection even on a coke machine. By marketing this in America its encouraging student to choose coke due to the fact that this event will happen some ware else and there is a chance it will be your college (but a very small chance when you think of the size of America).

Viral Research : Dove Evolution

This is a successful viral because it shows how edited models are in adverts today. By starting the ad with someone who looks pale and tired gives the viewer an implication that models don’t look beautiful all the time. Another reason this viral is successful is due to its filming technique, this is either sped up film footage or frames/photos are used every time a significant change is made. This implies the amount of work it takes with a model just to create an advert, therefore giving the viewer an idea of what it takes and how edited beauty product ads are. Another successful element is that the viral doesn’t have the feel that its made by a massive corporation that is trying to get you to buy there products, but rather they are trying to make you feel better about yourself by finding your natural beauty through their charity workshop.