Tuesday, 5 October 2010
Viral Research : Quicksilver Dynamite Surfing
Out of all the virals I have seen this is the only one that makes me think that it is a fake. This is use to the fact that the water explosion looks very much like special effects. But once you you get over the fact that the explosion was a fake it is a cleaver way of making a viral. the reason for this is because by sufing in a river where there are no waves at all you are placing a sport in a area where it has never been done, therefore creating a unique idea and this is presented at the end of the viral with the end slogan "Original Thinking". Another cleaver element of the the viral is its filming method, this is because by filming it as an ammeter and at a fast pace it adds to the tension to the feeling of the video and the viewer wanting to know what they are going to do.
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