Viral Research : Numa Numa

Numa Nama is one of the most popular virals out there and most likely one of the first, it was released in 2004 on the website Newgrounds.com. Within three months of being released it had been viewed more than two million times on the debut website alone. In the same the song "Dragostea din tei" by O-Zone on the video then was in the top three in over fifteen countries around the world.

This viral video is a video that was not marketing a product but the success of the video made it a success for the boy band that made the tune. Another reason that it was a success is because it is a video that can be edited and added to.



A further reason is that people can download the video and remix it to its original track or others





Then like all good virals there are sequels, this sequel has been done once the subject got his fame and had requests to make more.



But i think this has damaged the original because it was just a guy with a web cam, where as this is much more ammeter film maker with the use of green screen and motion graphics.